Resume

Professional Experience

Digital Marketing Manager Materne, North America August 2011 – Present

Owner DKN Digital, LLC April 2009 – Present

• Online PR, Social Media, SEO, SEM, Reputation Management, Email Marketing, Mobile, Branding, and more.

Social Media Manager Saveology.com May 2010 – July 2011

• Developed, managed & optimized Social Media and SEO campaigns for a variety of company products, services & programs
• Strategized Social media projects and initiatives such as Facebook eCommerce, customized Facebook/Twitter pages, Twitter and Facebook advertising campaigns, Facebook Open Graph optimization/Like button/Connect integration, and blog maintenance
• Managed reputation & brand monitoring as well as crisis management for all company entities
• Conceptualized & deployed all company sweepstakes

Online Marketing Manager Blue Interactive Agency May 2009 – May 2010

• Managed and maintained clients’ interactive marketing in regards to search engine optimization, search engine marketing, social media marketing, email marketing, strategic branding and positioning of their company
• Developed public relations strategies for clients as well as generated and submitted press releases
• Implemented organic keyword strategies and managed pay per click (PPC) campaigns
• Generated ROI tracking reports and web analytics reports

Marketing and PR Consultant Tralliance, the .travel Registry October 2008 – December 2010

• Assisted in increasing the awareness of the .travel domain name through marketing efforts, e-newsletters, press releases, public speaking opportunities, publications, advertising, .travel websites, social media, and blogging
• Managed the creation of collateral materials, company logos, and layout of corporate web design
• Conducted intensive marketing research including the development of timelines, budgets, and marketing plans
• Traveled internationally and domestically to travel-industry trade shows and domainer events

Operations & Marketing Manager The Tolly Group OAugust 2008 – October 2008

• Managed all projects through interactions between clients and all departments within the company
• Assisted in creation and development of new programs and services
• Prepared, edited, created and distributed marketing documents, newsletters, press releases and presentation materials
• Increased awareness industry through web portals and affiliate partnerships

Education

Southern Methodist University Dallas, TX

• Bachelor of Arts in Psychology/Markets & Culture
• Minor: Sociology

SMU-in-Paris Study Abroad Program Paris, France Pine Crest Preparatory School Fort Lauderdale, FL

Core Competencies

Bruce T

Daniella is awesome. She helped me build a social media campaign for a new line of business from scratch. She gets things very quickly and has excellent ideas on how to expand. She knows social media inside and out. Daniella is also a very dependable person to work with. I recommend her highly to anyone looking to build, expand or better their social media campaign for their business

Steph Lewis

Daniella is a super-sharp! She is very focused and puts a lot of energy into her work. Daniella has a heart of gold, energetic, smart, witty, detailed-oriented and the list goes on…she is the entire package! Any company Daniella works for is incredibly fortunate to have her.

Daryl Harris

Daniella is a talented individual, person of vision and is rapidly becoming a leading expert in the area of Social Media and other online marketing channels. Her attention to detail, strategic mindset and unique researching skills has catapulted newly launched campaigns to unexpected results.Daniella has superior communications skills and consistently delivers value. Top Notch Talent.

Heidi Siefkas

Daniella is a sharp, creative professional marketer, skilled writer, and social media and blogging whiz. Knowing the importance of a good blend of those tangible skills without forgetting the personal touch, Daniella assisted our team in creating relationships within the travel and domain name industries.

Daniella was a very organized team member who continually gave relevant feedback on how to make the team work more efficiently and effectively. Daniella will be an asset to any organization as she brings a solid base of marketing/pr skills as well as Web 3.0 knowledge.

Stuart Green

Daniella is an excellent marketing professional — experienced, creative and on top of her game. We have worked together on several different projects, always with great success. Daniella consistently provides innovative solutions that solve problems and make the client happy. As a teammate, Daniella is on time, professional and trustworthy and I look forward to working with her again soon

Marisa Jean Browne

Daniella is a driven, focused leader with an endless amount of knowledge and guidance in current and upcoming industry information relevant to search, technology and social media. Her communication between clients and team make for smooth and successful project turnover rates

Maria Perilli

“Besides being a joy to work with, Daniella is a hard-working self-starter who invariably understands exactly what a project is all about from the outset, and how to get it done quickly and effectively. Ms. Nabuco is a resourceful, creative, and solution-oriented person who is frequently able to come up with new and innovative approaches to assigned projects. She functions well as a team leader, and also works effectively as a team member under the direction of other team leaders

Robert Brands

Daniella, as part of Deep Blue Interactive, has provided expert advise and guidance on building a very effective website. Daniella is an excellent coordinator, she is hands-on and makes things happen quickly and efficiently

Christian Sippus

Daniella was a very quick study when she was promoted to the Operations Manager position at The Tolly Group. As the previous Operations Manager it was very easy for me to teach and guide her into the new position since she grasped everything on the first run through. Furthermore Daniella is a very articulate person with high-end writing skills, which is definitely one of her greatest assets. This is one skill that will help her succeed in any future position that she will hold

J Michael Cruz

Daniella has excellent communication skills- oral and written. She’s wonderful at managing multiple tasks (assignments) at a given time. She works well both independently and with a group of peers. She’s also organized, dependable, and proficient at what she attempts.